Senior Spotlight- Rachel Ziner

Rachel Ziner is a fourth-year student at UGA currently earning her degree in Advertising with a minor in French and Theater and is enrolled in the Emerging Media Double Dawgs program. Rachel is a perfect representative of what constitutes an AdPR student at the University of Georgia. AdPR students at Grady College of Journalism and Mass Communication are Accomplished, Driven, Purposeful, and Resourceful. Rachel’s intense workload and work ethic emulates the drive that she has as an AdPR student.

Not only is Rachel heavily immersed in academics, but she is also heavily involved on campus holding various leadership positions in organizations like Ad Club, Relay For Life, Sigma Kappa, and is an account executive for the student run advertising agency Talking Dog.

On top of academics and campus involvement, Rachel is currently working as the Marketing Coordinator for Krystal Restaurants LLC. As marketing coordinator, she works on competitive analysis, social monitoring, point of purchase material coordination, public relations, and all of the little tasks in between that lead to the completion of large projects. Along with Krystal, Rachel is also working for the company Liv2BMe as their Social Media Project Manager. Liv2BMe is developing a social media app for teenage girls to find a positive and supportive community online.

With so much experience and involvement, Rachel has some career goals she is hoping to achieve in the future, and she feels that her time here at UGA has definitely helped prepare her.

 “I want to work for an agency in client services or for a large company and work in their creative marketing department. I enjoy collaborative workspaces, so working somewhere that would allow me to work with different departments and SBU’s would be exciting.” 

While the first semester of senior starts to come to a close, Rachel shares some tips for incoming Grady students who share similar career goals.

“Put yourself out there and apply, apply, apply! If any job opportunity sounds interesting to you, apply and if you can find a contact or recruiter at the company, personally message them. This helped me receive a few interviews and find the roles I currently have.”

The AdPR Department is fortunate to be able to work with such talented, hard-working, and driven individuals like Rachel Ziner. Keep up the great work Rachel!